Permission-Based Outdoor Postering: Heineken Beer

Heineken-outdoor-postering-street-teams

Locations: Chicago, IL; New York City, NY

Attack! street teams helped promote Heineken’s INSPIRE events in Chicago and New York City. Promotional posters were posted with wheat paste on walls surrounding high-foot traffic locations. The large ads attracted pedestrian eyes and helped create prominence for the  Heineken events running in each city.