Ustream T-Mobile Fan Madness

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T-Mobile-U-Stream-Brand-AmbassadorsLocation: Storrs, CT; Gainesville, FL; Durham, NC; Chapel Hill, NC; Richmond, VA; Columbus, OH; Tallahassee, FL

Attack! brand ambassadors organized on-site games and activities during NCAA March Madness to promote T-Mobile and online video streaming client U-stream. In 7 major markets throughout the East Coast, energetic teams of brand ambassadors interacted with basketball fans by playing mini basketball games and distributing T-mobile freebies.  Event attendees were also encouraged to  test out new mobile demo products.