Street Team Marketing:Santa Monica Beach Blanketing

Beach-Blanketing-Street-Teams-Santa-Monica-Place-MallLocations: Malibu Beach, CA; Marina Del Ray Beach, CA; Playa Del Ray Beach, CA; Santa Monica Beach, CA; Venice Beach, CA

Attack!’s energetic street teams hit the sunny L.A. beaches. Brand ambassadors helped drive traffic to the new Santa Monica shopping mall, distributing branded items and getting newsletter sign-ups . Street teams engaged with crowds and handed out thousands of branded lip balms. Beach-goers were informed of the mall’s grand opening/dining options and had a chance to enter into an iPad giveaway.

Branded Italian Ice Carts: Orignial Penguin SoHo Grand Opening




Location:  New York, NY

The classic apparel brand Original Penguin opened a new retail location in SoHo, and handsome Attack! brand ambassadors were on-hand to help celebrate.  Two brand ambassadors manned branded Italian Ice Carts in the store’s trendy neighborhood, sharing the refreshing iced treats with passersby. Each treat was given alongside a promotional card, redeemable at the new Original Penguin store.  The carts served close to 2,500 servings over the four-day execution.