Street teams: Gunk “It Cleans”

Location: Bristol, TN; Boston, MA; Charlotte, OH; LasVegas, NV; Myrtyle Beach, SC; Pontiac, MI

Attack!’s energetic brand ambassadors hit the streets of five major markets to help the ‘Gunk’ brand create buzz around their line of popular automotive care products. The campaign created a WOW factor by offering complimentary windshield cleanings demonstrating the wonders of using the Gunk products. The ‘Gunk’ street teams specifically raided automobile events, biker events, car shows and high traffic retailer locations to target the audience directly. Flyers with extra information about the product line were also handed out to customers that wanted to learn more.

Brand Ambassadors: Applegate Healthy Eating Choices

Location: Boston, Massachusetts

Attack! Brand Ambassadors visited Boston, Massachusetts to get the public excited for Applegate Farms’ food products. Brand ambassadors helped spread the word about the importance of healthy food choices by interacting with families and children with chalkboard drawings, games and play equipment. To top it all off, street teams traveled around in the iconic Applegate tour bus and  put on BBQ demonstrations to show off how delicious it is to eat healthy.