Locations: Seattle, Dallas, Reno and Honolulu
To drive back-to-school shoppers into key Skecher’s retail stores, Attack! sent energetic brand ambassadors into high traffic shopping centers. Ambassadors were outfitted with Pixmen technology, a wearable media that displayed an LCD screen playing Skechers commercials. Over 6,000 coupons were distributed and received a 30-40% redemption rate!