Location: Newington, NH; Durham, NC; Atlanta, GA; Tucson, AZ; Flint, MI; Hoover, AL; Boise, ID; Littleton, CO; Roseville, MN; Las Vegas, NV; Portland, OR; Tampa, FL; Roseville, CA; Seattle, WA; Frisco, TX
Attack! Brand ambassadors visited malls across the country to promote the Cotton brand and bring to life the latest “The Fabric of Our Lives” campaign. This nationwide tour allowed shoppers to learn more about Cotton by showing them clothing samples and products. Local shoppers were also encouraged by brand ambassadors to step into the Cotton pop-up studio to record their very own “Fabric of Our Lives” jingle.