Brand Ambassadors and Costumed Characters: Pump the Pressure

pump-up-the-pressure-specialty-staffLocation: Annapolis, MD; Dover, DE

Attack! brand ambassadors and costumed characters visited shopping malls in Annapolis to educate consumers about a simple and easy fix to the problem of weak water pressure. Roaming “costumed” Attack! staff, dressed in robes, distributed flyers and interacted with shoppers. Meanwhile at the main booth the promotional staff spread word about the campaign with a live shower demonstration, a prize wheel with give-aways and TV screens.

Promotional Event: Propel Fuel Station Launch



Locations: Fremont, CA; San Jose, CA; Oakland, CA; Placerville,CA; Concord, CA; Roseville, CA; Berkeley, CA; Sacramento, CA; Palo Alto, CA; Redwood City, CA

Enthusiastic Attack! street teams visited local fuel stations in Northern California to help promote the launch of Propel Fuel. Over the course of 3 days, energetic brand ambassadors constructed Propel Fuel tents where gift card giveaways and free schwag were distributed. Promotional staff members interacted with customers who were interested in Propel fuel and answered questions regarding the new flex- and bio-diesel fuels.

Outdoor Marketing: Landshark Poolside Parties


Landshark-promotional-event-flamingo-casino-las-vegasLocation: Las Vegas, NV

Attack! spokesmodels and brand ambassadors headed to Las Vegas to help promote Landshark Beer at the famous Flamingo Hotel and Casino. Friendly, energetic brand ambassadors interacted with hotel guests at poolside and distributed Landshark giveaways and leis. Enthusiastic emcees also hosted poolside competitions and games. The energetic crowd at the Flamingo pool met “The Landshark Fin Queen” promotional model who encouraged guests to try the newest Landshark beverages.