Street Teams: San Jose Sharks

Locations: San Jose, CA; San Francisco, CA; Mountain View, CA; Sunnyvale, CA; Walnut Creek, CA

Attack! street teams set out on a mission in the Bay Area to spread awareness about the San Jose Shark’s new season. The street teams distributed hundreds of pocket schedules to bars, restaurants and sporting retail outlets to ensure hockey fans in the Shark’s five core markets were well aware of the team’s new season schedule.


Street Teams: Battle of the Bands


Locations: Athens, GA, Ft. Worth, TX, Birmingham, AL, Greenville, SC, Reno, NV, Riverside, CA, Madison, WI, St. Paul, MN, St. Louis, MO, Knoxville, TN, Worcester, MA, Grand Rapids, MI, Denton, TX, Madison, WI

Attack! brand ambassadors executed a nationwide guerrilla marketing campaign to promote Charter Communications Inc.’s online battle -of -the -bands contest –Charter Center Stage. Nightlife street teams drove contest registrations by distributing promotional flyers at numerous music venues, festivals, and events popular with local musical artists. Mobile billboards and thousands of posters were also used to increase awareness around the free Charter Center Stage Concert in which the online contest winner opened for Panic! At the Disco, Fitz and the Tantrums and Plain White T’s!