Social Underground: iBallzâ„¢

Locations: Dallas, TX; New York, NY; Los Angeles, CA; Chicago, IL; Portland, OR

iBallzâ„¢, an iPad protection accessory company, commissioned the help of Attack!’s new service, Social Undergroundâ„¢ to help generate organic online content from core advocates and create meaningful content online.  The “online brand ambassadors” or core advocates, were given an iBallz equipped iPad for one week and asked to create and share interesting content, highlighting the iBallzâ„¢ unique capabilities.

Top advocate were invited to join iBallzâ„¢ founders at the MacWorld conference for an afternoon of iBallzâ„¢ demonstrations and consumer interactions