Holiday Sampling: Harajuku Lovers at Macy’s Parade

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Location: New York City, New York

Attack! Brand Ambassadors spent two days this past weekend passing out flyers and distributing samples to festive New Yorkers. They distributed 8,000 Harajuku Lovers fragrance samples to enthusiastic parade goers at the Macy’s Thanksgiving Day Parade. The streets were filled with women and girls of all ages–with teens and teeny-boppers especially excited about the promotion!

Multi-Market Mobile Tour: DirecTV to the Rescue!

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Locations: Los Angeles, California: Del Amo Fashion Center, Westfield Topanga Mall, Santa Monica 3rd St. Promenade and The Grove

In response to the Time Warner Cable crisis in Southern California, Attack!   conceptualized a multi market mobile tour that attracted over 15,000 visitors to promote DirecTV. The projects theme, “Let DirecTV save you from the Time Warner Cable Crisis”, drew interested consumers into DirecTV branded beach cabanas where smoothies, comfortable furnishings and knowledgeable staff were on hand.

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